The much-anticipated EV revolution that we have eagerly been waiting on is finally here. While some automakers such as Ather and Chetak are tackling the two-wheeler market, others like Tata Motors are attempting to set itself up in the four-wheeler SUV segment. Tata Nexon EV today launched as the company’s first long-range electric vehicle and its priced aggressively to take on the MG ZS EV that launched earlier last year.

Tata Nexon EV is a sporty-looking electric SUV that boasts a more premium design when you compare it to the standard Nexon that launched last year. Nexon EV comes equipped with a 30.2KWh battery pack that has a certified range of 312km per charge. I know that’s slightly on the lower-end as compared to MG ZS EV but it’s also more affordable.

Tata Nexon EV has been priced starting at Rs. 13,99,000 in India. This is the price of the XM base variant but you have to shell out Rs. 14,99,000 for the XZ+ variant and Rs. 15,99,000 for the XZ+ LUX variant. It will be available in three colors – white, silver and blue.

The automaker will retail its new electric vehicle at 60 dealer outlets in 22 cities – with a door-step and emergency recharge service also available as the perks. This means you’ll soon be able to take the Tata Nexon EV for a spin in your city to see whether you want to make the switch from your petrol/ diesel vehicles.